Chinese Labour Market Update from Michael Bastin, Fashion Marketing and Branding Programme Leader

This session will give a valuable insight into what to expect if you are searching and applying for jobs in China soon. We were lucky to have Mike Bastin, MA Pathway Co-ordinator for Fashion Marketing and Branding deliver this session. Mike's expertise in fashion brand management has been recognised globally and his current research work examines the integration of traditional Chinese elements with a more modern design approach in Chinese fashion brands. Mike worked and lived in China for seven years, teaching at leading Chinese universities as well as delivering training programmes to international businesses based across China, and still holds a Visiting Professorship at the University of International Business and Economics, a top-ranked Chinese university. In this session Mike gives an overview of the Chinese labour market, current challenges and advice and guidance for those looking to work in China soon.