⁠GQ India's Editor on Men's Fashion, Luxury & Modern Masculinity | Che Kurrien | Fashionably Pernia

Season 6 Episode 10 What does it take to lead one of the world's biggest men's magazines for nearly two decades? In the season finale episode of Fashionably Pernia Season 6, Pernia Qureshi sits down with Che Kurrien, Head of Editorial Content at GQ India, to discuss the evolution of men's fashion, luxury, media, and modern masculinity. From launching GQ India in 2008 to building iconic editorial properties like the GQ Best Dressed List, Che shares how the publication has shaped conversations around style, culture, and identity in India. They discuss why print magazines are thriving despite the digital era, the changing role of men in modern society, India's booming luxury market, the rise of men's jewellery and watches, wedding fashion, timeless style, and the future of Indian fashion. 00:00 - Precap 00:41 - Introduction 01:27 - Launching GQ India 02:02 - The Mission Behind GQ 03:51 - Redefining Modern Masculinity 05:58 - GQ's Progressive Editorial Philosophy 09:03 - The Male Loneliness Debate 12:09 - Why GQ's 90s Issue Matters 13:19 - How Liberalisation Changed Indian Fashion 16:05 - Remembering Rohit Khosla 17:44 - Bombay's Iconic 90s Nightlife 19:46 - Why Print Magazines Still Matter 20:31 - The Return of Print & Gen Z Readers 22:47 - The Story Behind GQ's Best Dressed List 27:38 - The Rise of Men's Luxury Consumers 28:38 - India's Booming Watch Market 30:07 - Why Men's Jewellery Is Growing 31:21 - Men's Fashion Trends in 2026 33:20 - Favourite Indian & Global Designers 36:03 - Staying Relevant as GQ 37:17 - Che Kurrien's Style Advice for Every Man 38:50 - The Importance of Tailoring 40:03 - Closing Thoughts Whether you're interested in fashion, luxury, publishing, branding, or simply becoming the best version of yourself, this conversation is packed with thoughtful insights. If you enjoyed this episode, don't forget to like, comment, share and subscribe for more conversations with the people shaping fashion, luxury and culture. Hosted by Pernia Qureshi,