Videos › Designer and brand stories
How Chanel Lost Its Place
By The Fashion Fable 15:33 55,265 views on YouTube Oct 19, 2025
#chanel #chanelfashion Chanel just took the biggest gamble in luxury fashion. Earlier this week, the brand unveiled its first collection under a new creative director — and the fashion world held its breath. Everyone w... Show more
#chanel #chanelfashion Chanel just took the biggest gamble in luxury fashion. Earlier this week, the brand unveiled its first collection under a new creative director — and the fashion world held its breath. Everyone wanted to see if Matthieu Blazy could pull off the impossible: stepping into the shoes of Karl Lagerfeld. But here’s the question almost no one is asking: what if this is the wrong move? Chanel isn’t just another fashion house. It’s an $18-billion empire — one of the last privately-owned giants, controlled by the Wertheimer family since the 1920s. And for the first time in more than a century, it feels vulnerable. Since Lagerfeld’s death in 2019, Chanel has been profitable but directionless. Virginie Viard kept the machine running, but the magic was gone. So the real question is: Can Blazy save Chanel from irrelevance—or is this the beginning of the end? What REALLY Happened To Chanel? How Chanel Lost Its Place #fashion #chanel #luxury #documentary About The Fashion Fable 🎥 Videos about the rise and fall of businesses, real truths and inspiring stories of well known fashion brands and designers 🎨 Written, voiced and produced by The Fashion Fable 🔔 Subscribe now and stay updated for more 💼 Business Inquiries and Contact • For business inquiries, copyright matters or other inquiries please contact us at: thefashionfable.business@gmail.com ⚠️ Copyright Disclaimers • We use images and content in accordance with the YouTube Fair Use copyright guidelines • Section 107 of the U.S. Copyright Act states: “Notwithstanding the provisions of sections 106 and 106A, the fair use of a copyrighted work, including such use by reproduction in copies or phone records or by any other means specified by that section, for purposes such as criticism, comment, news reporting, teaching (including multiple copies for classroom use), scholarship, or research, is not an infringement of copyright.” • This video could contain certain copyrighted video clips, picture
fashionrisefallrise and fallbusiness storiesbusiness risefashion brandswhat happened
This video is shown with YouTube's player and belongs to its creator. (The Fashion Fable)