How We Started A Hit Fashion Brand With Zero Experience | Singapore Hour

In 2019, Chanel Go, Germaine Lye and Mitchell Zachariah set out to create a fashion brand with a clear mission: to connect customers with the people who make their clothes. Now working with a network of artisans in Singapore and beyond, discover how they're creating clothing that's as empowering as it is fashionable. WATCH MORE Singapore Hour: https://www.youtube.com/playlist?list=PLkMf14VQEvTZ3qsadQ4fa_GEgmB8wblj9 0:00 Intro 2:02 Our Barehands' Unique Business Model 3:58 Starting A Fashion Label With No Experience 5:06 Working With Local Creators 8:38 The Importance Of Collaboration ==================== About the show: From street food to smart tech, traditions to trending lifestyles, Singapore Hour is your ultimate insider’s guide to travel, work, and play in the Lion City. ==================== #cna #singaporehourcna #homegrown&beyond #singapore #ourbarehands #fashion #clothing #sustainable #artisan For more, SUBSCRIBE to CNA INSIDER! https://cna.asia/insideryoutubesub Follow CNA INSIDER on: Telegram: https://t.me/CNAInsiderSG Instagram: https://www.instagram.com/cnainsider/ Facebook: https://www.facebook.com/cnainsider/ Website: https://cna.asia/cnainsider