Jewelry Pricing Formula For HandMade Jewelry: Labor, Materials, Wholesale & Retail
By Doug Napier (JewelryMonk) 20:51 10,956 views on YouTube Mar 5, 2026
Wondering what to charge for handmade jewelry—and tired of guessing? In this video, I break down a simple jewelry pricing formula that helps you calculate true costs so you can price confidently and stop losing money. W... Show more
Wondering what to charge for handmade jewelry—and tired of guessing? In this video, I break down a simple jewelry pricing formula that helps you calculate true costs so you can price confidently and stop losing money. We cover: Labor (bench time + photography + marketing time) Metal cost (gold/silver as a material cost—not daily market chasing) Stones, findings, chains, packaging, shipping Wholesale vs. retail pricing (and how to set your markup) Plus, I’m giving you a FREE Excel Jewelry Pricing Spreadsheet (the “JewelryMonk Master Cost Sheet”) so you can plug in a few numbers and instantly calculate your true cost, wholesale price, and retail price. Grab the free spreadsheet here: Go to jewelry.com → Training → Free Helpful Stuff → JewelryMonk Master Cost Sheet If you sell on Etsy, craft fairs, Instagram, or wholesale to shops, this will help you build pricing that’s sustainable and profitable. Now Let’s Make the BEST Jewelry of Your LIFE! Doug 🔗 For advanced learning, explore my online video lessons: https://jewelrymonk-llc.thinkific.com 🔗 Visit JewelryMonk.com for more training and workshops! 🔗 Seeking expert jewelry business consultation? Visit DougNapier.com: https://dougnapier.com 🔗 Explore our handcrafted, story-rich jewelry: JewelrybyDeCory.com
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