The power of social media fashion influencers

Alina Cho profiles internet celebrities Bag Snob, BryanBoy and Desi Perkins, whose fashion sense and marketing savvy are proving to be valuable selling tools for fashion, accessory and makeup companies – and for their millions of social media followers. Subscribe to the "CBS Sunday Morning" Channel HERE: http://bit.ly/20gXwJT Get more of "CBS Sunday Morning" HERE: http://cbsn.ws/1PlMmAz Follow "CBS Sunday Morning" on Instagram HERE: http://bit.ly/23XunIh Like "CBS Sunday Morning" on Facebook HERE: http://on.fb.me/1UUe0pY Follow "CBS Sunday Morning" on Twitter HERE: http://bit.ly/1RquoQb Follow "CBS Sunday Morning" on Google+ HERE: http://bit.ly/1O3jk4x Get the latest news and best in original reporting from CBS News delivered to your inbox. Subscribe to newsletters HERE: http://cbsn.ws/1RqHw7T Get your news on the go! Download CBS News mobile apps HERE: http://cbsn.ws/1Xb1WC8 Get new episodes of shows you love across devices the next day, stream local news live, and watch full seasons of CBS fan favorites anytime, anywhere with CBS All Access. Try it free! http://bit.ly/1OQA29B --- "CBS Sunday Morning" features stories on the arts, music, nature, entertainment, sports, history, science, Americana and highlights unique human accomplishments and achievements. Check local listings for CBS Sunday Morning broadcast times.